Panasonic 3D Virtual Showroom

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Who are Panasonic?

Panasonic are a leading global manufacturer of heating and cooling systems.

The Problem

Panasonic wanted to provide distributors and resellers with a powerful sales enablement tool, in order to increase sales and customer education.

The Solution

Using MARTECH3D, Panasonic created a 3D Virtual Showroom in a domestic setting, showcasing it's heating and cooling solutions. Customers can explore the showroom, seeing animated key benefits embedded into the 3D environment, and select products to see in situ. By selecting a product, users can interact with a 3D product model, see full product information, and even see the product in their own space with the MARTECH3D AR Product Viewer.

Using the MARTECH3D Product Configurator, users can enter key details about their property to find the right heating and cooling system, and submit and enquiry. Finally, video animations act as explainers for Panasonic's services and cloud based software products.

The MARTECH3D platform has transformed how Panasonic provide key sales materials to distributors and resellers.